Saturday, August 28, 2010

Geo Marketing

Internet marketing is not only used by internet savvy people but nowadays it already evolved as it became the primary avenue of business firms to target some customers for their new products and newly launched stuff.For that, internet marketing has the so called Geo Targeting which is one way of determining the geolocation of a website visitor and delivering different content based on his location particularly his or her state, region, country and even IP address, this is based on the information given by the user on the software provided by the firm.If we may observed, if we browse for a certain products and register on the site, we are asked for some personal information including our address and even our phone numbers, this is to give us the target products they have in the site and provide us with their geo targeted ads.
Targeting a specified market is indeed very important.

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